Newsletter · case study
5,000 signups for a newsletter brand — without spending a dollar on ads.
5,000
signups in 4 months
3,000
members in their dedicated subreddit
$45,000
lifetime value created
4.5x
return on the $10,000 they spent
You've proven people want to open your emails. I get your newsletter mentioned in the subreddit threads where future subscribers already are — handwritten, no ads, no sponsorships.
Paid recommendations and social follows dry up the day you stop paying for them.
Every new subscriber costs you money before they've read a single issue.
Drop your signup page in a thread and it's removed and forgotten — by dinner.
I spend weeks in the subreddits where your future subscribers already hang out — answering real questions, sharing real numbers from real experience, and mentioning your newsletter only when it's genuinely the best answer. The dedicated-subreddit tier goes further: a room your readers own, not rented attention.
Every comment and post is handwritten by me.
I take on only a few clients at a time — this isn't scaled agency work, it's hands-on and personal.